Google Local Listing Ads is a new resource for businesses to advertise locally in their area and target more people searching for what they do. This in combination with Google’s Local Business Center, SEO, a conversion friendly Web design, Microsites, Blogging, Social Media and PPC can help a business hit all of the elements of [...]
Social Media Raps by MoSerious
I have been reading, researching, and implementing Social Media strategies and sometimes when I’m digging deep enough I’m able to find social media tools, data, blogs and even videos about the Social Media space. Below are Social Media Raps by MoSerious the SEO Rapper. I have also included his videos about PPC, SEO, & PageRank. [...]
Google video answering question about Keywords Meta Tags in Web Search Rankings
Here is a link and video to Matt Cutts with Google’s search quality team answering a question about Keywords Meta Tag and how they view it for rankings. Even though, they share that it is not considered for ranking purposes it’s best not to leave it blank because sometimes they will pull snippets from the [...]
The Duplicate Content “Penalty” Myth by Greg Grothaus Engineer, Google Search Quality
Here is video and slides from one of Google’s Engineers that works on the Search Quality Team. He discusses how they view duplicate content and how they look at different scenarios. Most of the time there are no penalties, justĀ omittedĀ sites for certain search queries but they come up for others.
Good Video on Google Local Business Center – Google Local Maps
Here is a great video that explains why Google Local Maps has become more and more important and why we use it with all of our clients. It is also great for local organic SEO (Search Engine Optimization) and we have been finding on average a 10% click through rate which is about 4 times [...]
Ignoring SEO hurt mattress retailer, either embrace it or lose to your competitors that do.
Hat Tip: Brafton I recently read an article about how 1-800-Mattress didn’t embrace search engine optimization and wouldn’t allow franchisees have control and create their own search engine friendly site since the corporate site was so terrible. Here is a few quotes and takeaways from the article; In an interview with Econsultancy, Evan Saks, regional [...]

Another great WordCamp video presentation from Matt Cutts
Matt Cutts, with Google has been kind enough to blog about what Google looks for when it comes to returning the best search results. In a previous post I had the most recent WordCamp 2009 video. However, he just sent out a tweet today on his Twitter about a video presentation from Wordcamp 2007. Here [...]
Great Video and Presentation by Matt Cutts at Wordcamp San Francisco 2009
Here is the video; For the slides and whole post click below; Straight from Google Post by Matt Cutts









